Overview: Duck Donuts is a donut chain shop, specializing in made to order, fresh donuts. After I did the case study on Duck Donut’s brand and visual identity redesign I designed a mobile app for their delivery services. This is a case study on designing an app that is user-friendly and aligns with their new visual identity I designed. Using assets I previously designed I then used Figma to design the app and then prototype the app’s functionality and user experience.
Tools: Figma, Adobe Illustrator
UX/UI Design
The idea was to create a better
and more convenient user experience for the customer and give them an alternate to ordering online.
By downloading an app specific to the company it will hopefully boost customer loyalty as well as business. This design also helps to reinforce the brand by implementing their new visual identity and overall feel of the brand.
Prototype
This video is a walk through
of a prototype of the app and an example of how a customer might use the app to place a delivery order.